BRand

Hassell Inclusion Identity

Hassell Inclusion Identity

Hassell Inclusion Identity

Creative Concept | Brand | UX&UI | Creative Direction | Design | Animation | Print | On-Going Support

Hassell Inclusion is a leading accessibility consultancy dedicated to making digital services inclusive and accessible for everyone. Their expert team provides training, thought leadership and comprehensive audits covering all aspects of digital accessibility. Notably, they played a pivotal role in shaping the ISO 30071-1 standard, reflecting their commitment to industry-wide best practices and excellence. I have been a key creative partner for HI from the onset, supporting every aspect of their design and brand development. I led the creation of their visual identity, designed their initial website, produced their brand video and developed collateral ranging from brochures to maturity scorecards. The result is a cohesive and impactful brand presence that reflects HI’s mission and values across every touchpoint.

Hassell Inclusion is a leading accessibility consultancy dedicated to making digital services inclusive and accessible for everyone. Their expert team provides training, thought leadership and comprehensive audits covering all aspects of digital accessibility. Notably, they played a pivotal role in shaping the ISO 30071-1 standard, reflecting their commitment to industry-wide best practices and excellence. I have been a key creative partner for HI from the onset, supporting every aspect of their design and brand development. I led the creation of their visual identity, designed their initial website, produced their brand video and developed collateral ranging from brochures to maturity scorecards. The result is a cohesive and impactful brand presence that reflects HI’s mission and values across every touchpoint.

Client

Hassell Inclusion

AGency

Natalie Kaaserer

Role

Creative Direction & Design

Client

Hassell Inclusion

AGency

Natalie Kaaserer

Role

Creative Direction & Design

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